Central Retail Corporation (CRC) The Central Retail Corporation and Central Department Stores have been established for more than 5 decades and Central Retail has an annual sales turnover of more than 1.5 billion US dollars and employs more than 30,000 personnel.Central Retail currently operates and wholly owns more than 200 stores in various sizes and formats throughout Thailand.
The Central Retail Corporation is comprised of
Department Stores
Specialty Stores
Joint Venture
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Big C Supercenter |
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Watson's |
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Marks & Spencer |
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| Retail Asia Pacific Top 500 |
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On line Business
Central Department Store
For 62 years now, Central Department Store has been synonymous with retail excellence in Thailand. In numerous independent survey of shoppers, Central is Thailand’s favorite department store, and it is also the perennial number 1 in department store sales.
As the leading department store chain, Central caters to Thailand’s affluent urban population, including expatriates and tourists. Its ten stores in Bangkok are joined by four other branches: in the largest northern city of Chiang Mai, in the largest southern city of Hadyai, in the wealthiest island of Phuket, and the newest Pattaya Beach.
Central Department Store’s local and international reputation is the product of its unwavering commitment to outstanding merchandise selection, excellent visual presentation, superb store environment, and unrivalled services. Central’s international peers have recognized the store by honoring us with numerous coveted awards. In 2003, we received the Global Innovator Award from the United States of the best Houseware Merchandising in the Asia-Pacific region.
In Asia’s Top 1000 Brands Report in September 2006 by Media Portfolio, Central Department Store ranked 175th out of the 1000 brands surveyed. In the department store category of the same report, the store was voted number two after Sogo of Japan. In 2007, the Central Department Store is one of the winners of the Reader’s Digest’s Trusted Brands Gold Award for the Department Store category in Thailand.
Its one-stop shopping concept, under which customers enjoy not only a staggering assortment of merchandise but also a vast variety of lifestyle services, continues to be the biggest draw for shoppers.
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